THE BOOK

Leadership: The Art of Inspiring People to Be Their Best

Major General Craig B. Whelden, U.S. Army (Retired)

THE WINNER OF MULTIPLE AWARDS and a #1 INTERNATIONAL BEST SELLER, this book vividly brings to life 50 years of leadership and life lessons, told in a compelling and sometimes very personal way. A master storyteller, the author does this in 24 easily digestible chapters, starting with "character," the basic building block for all great leaders. From there, he addresses the importance of trust, four different methods of mentoring, delivering under pressure, setting organizational expectations, breaking down cultural barriers, effective communications, leaving a legacy, risk management, and many more topics that have everyday application for all of us.

Sgt Major General Jerry Utterback and Craig

“I was then-Lt. Col Whelden’s Command Sergeant Major when we served together in the 10th Cavalry. He was one of the best warriors I knew during a 30-year military career and he continuously set the standard, inspiring subordinate leaders to be their best. Read this book. You will not be disappointed.”


- Command Sergeant Major Gerald Utterback

   U.S. Army (Retired)
   Former Command Sergeant Major of the Armor School, Fort Knox, KY

AWARDS

Beverly Hills sticker-200
american book fest
NIEA Finalist Medal
Eric Hoffer Award Medal

Foreword

What Now, Lieutenant?

David A. Bramlett, GENERAL, US Army (Retired)

Sample Chapter

Chapter 18 – The Light at the End of the Tunnel

Table of Contents

Take a Deep Look Inside of the Book 

Foreword

What Now, Lieutenant?

David A. Bramlett, GENERAL, US Army (Retired)

Sample Chapter

Chapter 18 – The Light at the End of the Tunnel

Table of Contents

Take a Deep Look Inside of the Book 

Testimonials

  • GENERAL Ann Dunwoody, U.S. Army (Retired); America’s First Female Four-star General

    "Artfully Captured Lifelong Lessons"

    “If you believe good leaders never stop learning, you will love this book. Craig has artfully captured lifelong lessons that contributed to his success as a leader, professional, and wonderful human being. His book is filled with inspirational leadership nuggets for everyone.”

    — GENERAL Ann Dunwoody, U.S. Army (Retired) America’s First Female Four-star General

  • Pete Geren, former Secretary of the Army

    "Craig Whelden is a True Servant Leader"

    “Before reading a book on leadership, examine the life, character and career of the author. Then ask yourself, ‘Did he walk the walk? Does he have the character to deserve your trust? Did he have a career worthy of such a substantial investment of your time?’ For Craig Whelden, the answer is yes, yes, and yes. Craig Whelden is a true servant leader with this book representing the latest chapter in his life of service.”

    — Pete Geren, former Secretary of the Army

  • Lieutenant General Wallace “Chip” Gregson

    "A Valuable Guide to Thriving in Tough Times"

    “General Whelden’s wisdom and experience as a leader—dedicated to inspiring the best efforts from those in his charge—provides a needed corrective to the toxic leadership all too common in our national life. This is a valuable guide to thriving in tough times.”

    — Lieutenant General Wallace “Chip” Gregson, USMC (Retired), Former Commander, U.S. Marine Corps Forces Pacific

  • Lieutenant General Henry T. Glisson, U.S. Army (Retired)

    "Learn From Someone Who Really Understands"

    “Major General Craig Whelden has spent his entire adult life successfully leading, inspiring, and motivating people and organizations to change, become better and accomplish things they never thought possible. Learn from someone who really understands and has practiced the principles of leadership for 40+ years! Read this book!”

    — Lieutenant General Henry T. Glisson, U.S. Army (Retired)

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